One Life Once Choice

One Life One Choice was started by our Global Ambassador, Rodney Bridge, after the death of his beautifully talented and generous son, Preston. Preston died at the age of 16, after taking a synthetic form of LSD in February 2013, during his school ball after party. Following his family tragedy, Rod found out that the LSD substance was made up of 25i-NBOMe as well as a shopping list of other synthetic drugs. Preston lost his life that night based on one choice and had he known what he was taking, he would have made an entirely different decision. One Life One Choice was born out of that understanding, that our youth need to be educated on substance use and be empowered to make informed decisions, with the help of parents, teachers, and their community.